Beyond the Basics
A Designer's Guide to Color Psychology
Studying fashion design and working as a web designer has shown me just how connected different creative fields are—especially when it comes to color. We all know the basics, but there’s so much more beneath the surface! In this blog, I’m kicking things off with a deep dive into color stereotypes - how each hue influences design, branding, and perception.
A brand using the "Delicate" color stereotype would evoke feelings of effortless elegance, timeless quality, and refined taste.
Color Stereotype
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This combination evokes emotions like introspection, and a connection to raw nature. It feels grounded yet dreamlike, with...
Color Stereotype
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Soft blues, muted purples, gentle grays, and off-whites work together to create a soothing aesthetic that mirrors stillness and...
Color Stereotype
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